Transform CXO Welcomes Franci Girard as Fractional CXO
by Kristyn Drennen
Executive Summary
Transform CXO is proud to welcome Franci Girard as our newest Fractional CXO.
With more than 15 years of experience leading growth strategy, digital innovation, operational transformation, and customer experience initiatives across global organizations, Franci brings a unique combination of strategic vision, operational discipline, and people-centered leadership to founder-led businesses seeking sustainable growth.
Her addition further strengthens Transform CXO's mission of helping businesses build sound organizations, develop steady leaders, and create strong families through exceptional leadership and operational excellence.
Transform CXO Welcomes Franci Girard as Fractional CXO
At Transform CXO, we believe growing companies deserve access to experienced executive leadership without the cost, complexity, or commitment of hiring a full-time executive team.
That belief is at the heart of our Fractional CXO model.
It is also why we are excited to announce the addition of Franci Girard to the Transform CXO team as a Fractional CXO.
Franci brings over fifteen years of experience helping organizations navigate growth, align teams, improve customer experiences, and build the operational foundations required for sustainable success.
Her experience spans financial services, consumer products, e-commerce, digital innovation, and enterprise transformation, making her an exceptional partner for founder-led organizations navigating complexity and scale.
Why Founder-Led Businesses Need Executive Leadership
One of the most common challenges founders face is that the skills required to start a business are not always the same skills required to scale one.
In the early stages, businesses often succeed through:
Founder energy
Individual heroics
Fast decision-making
Direct oversight
But as organizations grow, complexity grows with them.
Teams expand.
Customer expectations increase.
Communication becomes more difficult.
Decision-making slows.
Execution becomes inconsistent.
What once worked naturally begins to break under scale.
This is the point where executive leadership becomes essential.
Fractional CXOs help bridge that gap by bringing strategic clarity, operational structure, and leadership discipline without requiring organizations to commit to a full-time executive hire.
This is exactly where Franci brings extraordinary value.
A Track Record of Growth, Innovation, and Operational Excellence
Most recently, Franci served in leadership roles at Nike, where she guided multidisciplinary teams across product, engineering, research, marketing, and digital innovation initiatives.
Her work delivered measurable business outcomes, including:
Expanding a specialty product line by 37%
Generating approximately $150 million in incremental revenue
Reducing digital content production costs by 70%
Improving operational efficiency through innovation and process optimization
These achievements demonstrate more than business growth.
They reflect Franci's ability to align teams, simplify complexity, and create systems that consistently deliver results.
For founder-led businesses, these capabilities can be transformational.
Leadership Beyond the Numbers
While Franci's professional accomplishments are impressive, what makes her such a strong fit for Transform CXO goes beyond revenue growth and operational performance.
It is how she leads.
Franci is known for bringing together diverse teams around a shared vision.
She helps organizations create alignment, accountability, and ownership while maintaining a strong focus on people and culture.
Her leadership style reflects a balance that many growing organizations need:
Strategic thinking
Operational discipline
Human-centered leadership
Executional excellence
This combination allows leaders and teams to move through complexity with greater confidence and clarity.
A Leadership Foundation Built on Excellence
Franci earned her MBA from Harvard Business School and her undergraduate degree from Stanford University.
While at Stanford, she was a National Champion and Team Captain in volleyball.
The lessons learned as an elite athlete continue to influence her leadership approach today.
Competitive focus.
Resilience.
Collaboration.
Discipline.
Shared accountability.
These qualities translate directly into how she helps organizations perform and grow.
Because great leadership is rarely about individual performance.
It is about creating environments where teams can succeed together.
Supporting the Next Stage of Growth
As a Fractional CXO at Transform CXO, Franci will work closely with founder-led businesses to:
Improve operational clarity
Align leadership teams
Strengthen accountability
Build scalable systems
Improve customer experience
Create sustainable growth strategies
Her expertise is particularly valuable for organizations that have achieved early success but now find themselves navigating increasing complexity.
These businesses often have:
Strong products
Strong people
Strong market opportunities
What they need is stronger alignment and leadership systems to unlock the next level of growth.
Franci helps provide exactly that.
A Message From Transform CXO Leadership
“Franci brings the exact kind of leadership our clients need as they grow,” said Kristyn Drennen, CEO and Co-Founder of Transform CXO.
“She understands how to align cross-functional teams, build scalable systems, and turn complexity into measurable results. More importantly, she leads with humility, discipline, and a deep commitment to the people around her. We are so honored to have her on the Transform CXO team.”
Why This Matters for Our Clients
Every new leader who joins Transform CXO expands our ability to serve founders at a higher level.
Franci's background in digital innovation, customer experience, and operational transformation provides another powerful perspective for businesses seeking sustainable growth.
Her addition strengthens our ability to help founders:
Build sound businesses
Become steadier leaders
Create stronger families
Because business growth is never just about revenue.
It is about creating organizations that generate long-term value for everyone they impact.
Join Us in Welcoming Franci
We are thrilled to welcome Franci Girard to the Transform CXO team and excited for the impact she will make with the founders, leadership teams, and organizations we serve.
Please join us in welcoming Franci to Transform CXO.
Recommended Transform CXO Services
Contact Transform CXO
Website: transformcxo.com
Email: GoFractional@transformcxo.com
Phone: +1-970-218-795
Author Bio
Transform CXO Editorial Team
Transform CXO helps founder-led businesses build operational clarity, strengthen leadership, and increase enterprise value through Fractional CXO services, EOS Integration, Executive Coaching, and Strategic Growth Advisory.
